Mixed reality headsets have gained attention, with Apple revealing plans for the Vision Pro and Meta showcasing its Meta Quest 3. Spatial.io, a mixed reality company, noticed a trend where software for VR headsets was hard to sell. By late 2021, 75% of users were not using VR, preferring a 2D experience instead.

Spatial, a venture-capital-backed platform, is focusing on social gaming, aiming to bring user-generated content (UGC) and the Roblox model to over 5 million developers and 200 million web gamers. The company is releasing proprietary, browser-based games and plans to support user-generated games, allowing developers to publish games on Spatial’s platform, similar to Roblox or Fortnite.

Spatial, an early-stage game hosting platform, is unsure of its content moderation strategy, relying on manual decision-making and AI tools as it scales up.