Search Engine Optimization (SEO) has become an indispensable tool for businesses striving to establish a strong online presence. As the digital landscape evolves, so too do the costs associate with effective SEO strategies.
- Starter SEO packages include basics such as keyword search, local optimization, meta info and content.
- Intermediate SEO packages might add on advanced site optimization, link building or A/B testing.
- Advanced SEO packages include more bells and whistles such as paid search management and advanced reporting
Pricing can also vary depending on whether you choose to work with an agency, consultant or freelancer. Agencies typically include a team of experts, while a consultant is one expert who handles everything themselves. A freelancer, on the other hand, typically focuses on one area of SEO only.
Finally, some SEO experts also charge by business size. A smaller business typically does not require as much SEO work as a larger business, so this might be something to consider if not ready to sink a ton into SEO yet.
